Adidas and Puma origin

Companies across the river 60 years of resentment incomprehensible neither Bundesliga, more than the World Cup, September 21, 2009, the International Day of Peace, held in the city in Germany 荷索金劳勒 a normal football, but focus the world's attention. On this day, was struggling with more than 60 years, the world's most famous sporting goods market, a pair of lovers - Adidas and Puma finally sat down together peacefully. CEO of both companies were Shuaidui, held a Friendship Cup, the first time, employees of both companies hold each other's hand. This is unthinkable in the past. Since the birth of Puma and Adidas Nike Air Force Ones City two sports brand, has become a river boundary, the two company's headquarters across the river, their own way. Especially in the first 40 years, only courageous people dare to wear Puma brand shoes, to occupy half the city Adidas. Conversely, people who wear Adidas shoes, would not easily come across. Schools, bars and other public places have their own belonging, a "loyalty" Puma's bakery, and even refused to sell bread to wear Adidas shoes customers.荷索金劳勒 it is called the "shoe check" and the city from the same roots and the two giants at first was not life and death, their founder had a pair of brothers. Gege Lu Road Fudasile was born in 1898, is the founder of Puma, and younger brother Adolf Dassler was the founder of Adidas. Signs, the two get shoemaker father Qinshou, learning the craft first-hand the good shoe. In 1924, the brothers established the Dassler brothers shoe, shoe brother Adolf to research skills, and older brother Rudolf was responsible for sales. "Brothers of one mind off money", just 4 years, Dassler family has become well known for the giants. 1936 is the Dassler brothers shoe Rounds of the year. They sponsored African-American track star Jesse Owen, the Olympics, Jesse won four gold medals in one fell swoop, then inundated with orders. But this time, rumors on the two substandard began to appear: Some people say that Adolf and Rudolf's wife having an affair, some said their wives were not with each other and each other Jiaoshe Gen, also said the money was Rudolf shoe theft catch of the month is the Nike Shox R4 Although this is all difficult to trace, but at least it shows the relationship between two brothers crack already exists. World War II, became a flashpoint for the two conflicts. Although the two brothers had joined the Nazi party, but different political views, Rudolf character radical, even the Nazis "loyalty" and Adolf is like "Schindler's List" in the Schindler as secretly saved a lot of Jews. After World War II, Rudolf started her own company, set up his own shoe named Rudy, and later changed its name to Puma; and Adolf Dassler brothers, original shoe will change their name Adida Williams. Brothers from enemies